Better products start with listening. I use research to help you connect, grow, and keep your audience.
Your customers are the experts of their experience. Isn’t it time you got to know them better?
Welcome to Field Notes Consulting. I’m Jill, a user experience researcher and strategist who helps brands, content creators, and impact-focused institutions build trust and drive long-term growth by deeply understanding what matters most to their customers/audience.
I leverage user research and data analytics to identify improvement opportunities across every stage of the marketing funnel. Recommendations are tailored for cross-functional implementation, ensuring that teams work seamlessly towards customer-centric outcomes that return value to the business/organization. Learn more.
Do you need more data? Or, is there more to discover, understand, and act on with the data you already have?
Do you need more data? Or, is there more to discover and act on in the data you already have?
SERVICES & EXPERTISE
user RESEARCH
Design physical / digital products and services with and for your customers
Stakeholder and user research
User experience (UX) research and usability testing
Competitive assessments
Concept testing and evaluation
CX STRATEGY & metrics
Customer experience data collection
and insights generation to drive growth
Customer journey mapping
Survey design and analytics
Customer experience (CX) metrics and tracking
Voice of Customer (VOC) program development
BRAND HEALTH
Measure brand perception
and positioning in the market
Brand health metrics
Competitive brand mapping
Brand performance across the marketing funnel, from awareness through loyalty